SEO, AEO, GEO, and LLMO that Earn Traffic and AI Citations, Not Just Reports.

Technical SEO improvements (speed, structured data, indexability) often show in 4 to 8 weeks. Content-led ranking takes 3 to 6 months for new pages and 1 to 3 months for refreshed pages. Real revenue impact compounds over 6 to 12 months. Anyone promising rankings in 30 days is selling fiction.

GEO (Generative Engine Optimisation) is optimising for AI search engines: ChatGPT, Perplexity, Google AI Overviews, and Bing Copilot. The basics overlap with SEO (good content, schema, fast site), but GEO adds llms.txt, passage-level citability, brand-mention earning, and entity-rich structured content. We do both because the search landscape is now both.

Think of search optimisation as a four-layer stack. SEO earns the ranking in classic blue-link results on Google and Bing. AEO (Answer Engine Optimisation) earns the direct-answer slot in featured snippets, People Also Ask, voice search, and zero-click results. GEO (Generative Engine Optimisation) earns the citation inside generative search experiences like Google AI Overviews, Perplexity, and Bing Copilot. LLMO (Large Language Model Optimisation) goes one layer deeper: it earns mentions inside the underlying models themselves (ChatGPT, Claude, Gemini, Grok) so your brand surfaces even when the user is not running a live web search. The shared foundation is the same (entity-rich content, clean schema, crawlable site, authoritative brand signals), but each layer adds its own work: AEO needs concise question-and-answer formatting, definition blocks, and FAQ/HowTo schema; GEO needs llms.txt, passage-level citability, and brand mentions across the open web; LLMO needs sustained presence in high-authority sources the models train and ground on (Wikipedia, Reddit, GitHub, major publications, structured datasets). We run all four together because in 2026 a query can be answered by a blue link, a snippet, an AI overview, or a chatbot with no web search at all, and you need to show up in whichever your buyer sees.

Yes, ethically. Editorial outreach, digital PR, guest contributions on real publications, and unlinked-mention reclamation. We do not buy links, we do not use PBNs, and we do not run link schemes. Google catches these and the penalty is worse than the gain.

All of them. We are platform-agnostic. We can implement schema, fix Core Web Vitals, and optimise content on WordPress, Webflow, Shopify, Wix, custom Next.js, or anything else.

Monthly cornerstone content, blog posts, on-page optimisation, technical SEO maintenance, link acquisition, and a monthly report. Scope varies by retainer size. We scope every engagement to a specific monthly deliverable list, not vague hours.

Both. A one-off technical SEO audit (delivered in 2 to 3 weeks) is the right starting point for many clients. From there you can implement in-house, hire us for implementation, or move to a retainer. No pressure either way.